WildPackets, a leading networking analysis software company, needed a complete overhaul for their corporate and product branding to better position themselves within their industry. Starting with their company logo, I simplified their typeface and icon, and gave the company a monotone color harmony, creating a more modern style. I also focused on enforcing new, more refined branding guidelines to assist in making the collateral more consistent.
I also created two options for trade show booth graphics. The first being a 10×10 set up with an overview of types of network monitoring WildPackets services provide as well as a network diagram to show where their products fit into a network. The second set up is a retractable banner that can be used at full height or half height depending on tradeshow space.
